Are You Engaged? is a weekly newsletter from Matt Domino that is not a newsletter about weddings. The title is a bad Jimi Hendrix reference crossed with one of the buzzwords in the industry I work in.

Why subscribe?

Well, like the legendary screenwriter and novelist William Goldman, I firmly believe that nobody knows anything. So, why should you subscribe?

Here’s 5 reasons why:

  1. I’m a really nice guy.

  2. I’ve been in media for over 10 years in a variety of roles and for the last eight years I’ve done a lot of audience development work.

  3. I’m a pretty good writer.

  4. I pay a lot of attention to media news and trends and think a lot about what makes people read or pay attention to things.

  5. I don’t pretend to be an expert and I’ll openly admit that. I mean, why wouldn’t I? I’m not an expert on anything. Why would I pretend to be?

What You Used To Get

A succinctly written newsletter focusing on what publications and media organizations are doing in the realm of audience development, as well as my periodic general thoughts on the media industry.

And each week, I’ll conclude with a brief ode/rant/riff on a bit of culture I’m passionate about. It might be music, it might be movies or TV, and sometimes it might be related to sports. Once a month, I’ll go a little longer on something.

What You Now Get

A regular ol’ blog where I write about whatever is on my mind. Sometimes it will be once a week and other times it will be twice a week.

Subscribe to Are You Engaged?

Formerly a weekly newsletter about audience development and general thoughts on the media industry. Now, just a regular ol' blog for fun.

People

Digital media professional. Remember: Nobody knows anything.